Location: Argentina / Chile / Brazil
Industry: Pharmacy
Farmacia Rp is a pharmacy retail operator across multiple markets. Farmacia RP aimed to digitize pricing operations across Latin American pharmacy locations and reduce manual pricing errors. The project supports more accurate product communication in a healthcare retail environment where trust is essential.

Farmacia Rp needed to reduce manual label replacement and paper-based processes and create a scalable model for multi-store rollout. Traditional shelf labeling and store-level coordination made it difficult to respond quickly to pricing changes, product updates, and promotional execution while maintaining a consistent customer experience.
ZKONG ESL deployment improved pricing accuracy and enabled centralized pharmacy management.
Centralized cloud management helps teams update prices, promotions, and product information with greater consistency across locations.
For Farmacia Rp, the solution supports stronger pricing accuracy and customer trust, less manual shelf-label maintenance for store teams, and a scalable foundation for future rollout.
2,500 ESL units deployed
Models used: ZKC15V, ZKC18V, ZKC21V
Implemented across 5 stores
Planned expansion across regional pharmacy network